Contrast

Psychological Theory:
Things that stand out attract our attention.

Application idea(s) for E-commerce websites:
The most important elements on your website should stand out. You can use several design elements (color, shapes, movement) to create a (subtle) pop-out effect. You can also use this effect by deviating from your regular routines or style by providing unexpected content, movies or newsletters.

This post is part of my Psychology of E-commerce tips series where I present you with a psychological theory and suggest how you can apply this within your e-commerce website.

Don't miss valuable content Receive free weekly updates in your inbox!

We hate spam just as much as you

No related posts.